It’s no news that the masking trend has taken off in the past few years—sheet masks, charcoal masks, foot masks and beyond. Winter is the perfect time to remind clients of the tried and true perks of a hair masque, the hydrating, restorative quick fix that smooths flyaways, enhances haircolor, and helps hair look and feel healthier. Here, a few hits to sell as a take home treat or apply at the shampoo bowl for a dose of indulgence.
Revlon Professional Nutri Color Creme offers a unique three-in-one system for color-treated hair that refreshes color in between salon visits. Formulated with a concentrate of ionic pigments that immediately interact with hair, the masque creates shine, revitalizes and repairs in minutes. revlonprofessional.com
ECRU New York Curl Perfect Ultra Hyderating Masque is a new addition that’s designed for naturally wavy, curly or coily hair. Ingredients like marula and avocado oils work to hydrate and restore hair’s natural curl formation. ecrunewyork.com
Mop Pomegranate Nourishing Mask restores dry, dull hair and hydrates the follicle with a deep conditioning treatment. Its exclusive POMegranate Enzyme blends with shea butter, jojoba and grapeseed oils to make hair stronger, thicker and healthier. mopproducts.com
Truss Professional Net Mask replaces missing proteins, restores elasticity and regenerates damaged strands. It also seals the hair cuticle, prolonging hydration with intense shine. trussprofessional.com
Biolage Hydra Source Deep Treatment Pack combines aloe and spirulina to infuse dry hair with moisture and nourishment, leaving strands softer, healthier and more manageable. matrix.com
Aloxxi Instaboost Conditioning Color Masque instantly refreshes fashion color while providing nourishment and shine. Available in eight shades, the extra-pigmented formula deposits color in under five minutes and works to condition, deposit and protect color-treated hair. aloxxi.com
Moroccanoil Restorative Hair Mask is protein-rich and argan-oil infused to instantly revive and repair dry, weakened hair, ultimately improving texture, elasticity and manageability. moroccanoil.com
Schwarzkopf Professional Blondme Keratin Restore Bonding Mask is designed to repair the structure of fragile, lightened and colored hair. Blended with a rich and creamy texture, the mask leaves hair soft and rejuvenated after every use. schwarzkopf-professionalusa.com
Aquage Seaextend Silkening Power Infusion is a 60-second, rinse-out treatment that repairs and smoothes color-treated hair. Formulated with Algaeplex technology, the treatment uses the healing powers of algae to restore hair’s silky, natural feel. aquage.com