Donna Bella Hair, a remy human hair extension brand and Donald Scott NYC, a professional razor tool company, have joined forces to fill a significant gap in the professional hair industry: The blending and styling of professional hair extensions.
The 360-degree collaboration is built upon an exclusive EXTEND + BLEND platform, including extensive education and inspiration both online and at professional trade shows. The partnership also includes dedicated microsites on each brand's website, notable ambassadors, including Gina Bianca (@the_hair_doctor) and Carolynn Judd (@styled__by__carolynn) and value bundles featuring Donna Bella extensions and Donald Scott NYC select blending tools.
EXTEND + BLEND will premiere at this weekend's ABS Chicago. Attendees can visit the newly designed Donna Bella Hair booth (#19015) for interactive demos, tips and tricks from Donald Scott and Carolynn Judd. Can't make it? Here are a few quick tips to blend your extensions with ease and confidence:
Step 1: Install Donna Bella Natural Hair Extensions at zero-degree elevation for long lasting and comfortable wear.
Step 2: Prep the hair with PREPARE Liquid Tool Glide so DSNYC blending tools glide through the hair with ease
Step 3: Blend and shape the hair, creating crisp blended lines with the DSNYC Chop Stik Pro and debulk & blend with the Carving Comb.