With the summer season soon drawing to a close, it's time to remind clients to start planning a much-needed post-summer recovery program to better manage skin and hair damaged by excessive exposure to UV and chlorine. Salons and spas can take a cue from Hotel Arts Barcelona, which offers a menu specifically for this type of treatment.
For thriving tresses and a healthy scalp, the on-property Rossano Ferretti Hair Spa recommends the regenerating Prodigio Hair Repair Treatment that is especially beneficial for dry and fragile hair, with healthy fats and vitamins aiding in cell regeneration and circulation.
The luxurious treatment starts with a pre-shampoo mask, wrapping the hair in a naturally-scented hot towel, followed by the application of Prodigio shampoo and conditioner formulated with keratin, a protein that works wonders for hair’s elasticity, protecting against cuticle damage and hair breakage whilst restoring strength to strands; deeply moisturizing olive oil that is also rich in antioxidants for added luster; and shea butter to soothe hair that’s been over-processed and exposed to harsh elements.
Introducing a "summer saviors" package doesn't need to be complicated—it could be as simple as changing the way you position services you already offer, packaging them into a new menu. And, we know that anything new keeps clients excited and interested. Let us know which services you'd consider putting on this type of refreshed service menu at [email protected].